Santi, New York City

Year

2024-2025

Category

F&B

Positioning / Strategy

Brand Naming

Identity Design

Menu / Materials Design

Creative Direction

Image Development

Web Site Design

Advertising / Marketing

Santi is the NYC flagship Italian restaurant of Michelin-starred chef Michal White. The brand story and materials are all used to represent chef White's culinary journey leading him back to NYC. Working closely with the interior design team, all branded materials presented a harmonic and warm package.